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1.4 billion people |
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466 million people in cities |
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Incomes are rising rapidly, especially city incomes |
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Incomes are understated – grey economy |
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Chinese people are voracious consumers |
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Deregulation of the market |
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Government promotes consumption via 3 annual golden weeks |
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Over 20% of the world’s population lives in China |
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Domestic competition is weak and localized |
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More international travel than ever |
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Tourism is growing massively |
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Chinese consumers often express a preference for foreign retail brands & goods! |
